This Generic Proposal
May Suit 50% of all Company Web Sites.
Would It Fit Yours?
Internet
Home Page
| Requirements
Analysis
| Service Plans | Add-on Features
The proposal, listed
below, can be enacted for your company with pricing and features
as described. We have found, however, that the unique and special
aspects of an organization cannot be captured in a generic proposal.
This proposal may be seen as an outline, following the Requirements
Analysis phase, for a more complete and specific web site
plan for your company.
SoftProse Technology, Inc.'s
"Generic" Web Site Proposal
(Pricing listed here is valid
for 120 days from the date at the bottom of this page.)
The functions
performed by the company, including products, events, promotion,
and contact information, should be clearly described and available
to the Internet community.
Construction of
a web presence for the company will involve a number of discrete
steps. The web site, as the product of this process, should become
a strong foundation for the promotion of the company and its
business plan.
SoftProse Technology
Inc. proposes the following:
- Final site designs will include
four unique page templates, buttons and navigation, and incidental
art. These designs will each be optimized for rapid display on
the Internet.
- The four standard page designs
will include a Home Page, Sub-Heading (Topic heading) page, a
"standard" page for display of content, and a Gallery
page. Additional page designs may be included as needed based
on themes introduced in these four template designs, including
the Contact Form, Site Map, and Search Results pages.
- Buttons and navigation graphics
will be standardized for all pages, where appropriate for the
design.
- Incidental art will include
JPEG and GIF title art, dividing lines, background images, color
schemes, and other design elements as required to complete each
template.
- Up to 32 created HTML pages
will be delivered and installed, based on existing templates.
Additional page creation is available, under a separate proposal.
- Software tools for secure reception
of submitted form information. (As required.)
- Internet interface pages ("Web
page interface") for management of 4 pages. These would
include the Calendar page, the Links page, the Contact Form Email
address assignments, and the Current Events list. (This permits
management of these page's contents from any web browser without
programming.)
- All pages will be indexed for
full-text searches to the Search Results page.
- The web site will be submitted
to major search engines, such as Lycos, Google, Yahoo, Netscape,
and AltaVista, along with other Internet portal and indexing
sites.
- Installation of the full web
site on an appropriate Internet Service Provider.
- The completed web site will
be warranted for 1 Year, or for 6 months beyond any maintenance
period, against defects in original programming that cause the
site to fail to perform basic page display and linking functions.
IMPLEMENTATION TIMELINE
The web site development process we propose would involve six
sequential steps:
|
Steps |
Est. Time: |
|
1) Requirement Analysis |
2 Weeks |
|
A discussion of
goals and the site's orientation. |
|
(2) Design of Site |
2 Weeks |
|
Evaluation of
proposed designs for the site; design approval. |
|
(3) Implementation of Design |
2 Weeks |
|
Creation of templates
and programming. |
|
(4) Installation of Content. |
2 Weeks |
|
Content is introduced
into the design. Includes Final review. |
|
(5) Deployment |
1 Week |
|
The web site is
placed on the Internet. |
|
(6) Documentation |
1 Week |
|
Includes resolution
of outstanding issues. |
|
|
Estimated Completion
Time for Proposed Site: 2.5 Months |
WEB SITE COMPONENTS
The
web site construction process involves three unique processes
to be brought together.
These processes are Design, Technology,
and Content.
Design of Site
The design of this web site will be developed
by working with a professional design firm. It will involve unique
creative elements for the web site, which will reflect and amplify
the company's business image.
Technology of Site
The technology
will be supported by SoftProse Technology, Inc. (888) 478-6490.
SoftProse has constructed both Internet web sites and internal
Intranet sites for major corporations. SoftProse Technology,
Inc. creates Internet systems using HTML, PERL, and JavaScript,
along with a variety of other technologies Their programming
is written for a quality visitor experience with a standard Internet
browser, along with web page-based interactive tools for site
administration.
Content of Site
The site content
would be based on material presented by the company or accumulated
from existing resources. Additional content creation with the
assistance of a professional writer and/or photographer would
require a separate proposal, available on request.
EXAMINATION OF A SAMPLE WEB
SITE STRUCTURE
As a proposal, this section explores one possible
structure for a company web site. This sample's structure would
be subject to change as the process of site creation takes place.
The actual web site completed per this proposal may be significantly
different than the example shown here.
Although the Requirement
Analysis phase will determine the nature and character of
the web site development project, we have taken the liberty of
suggesting sub-headings and topics for the purposes of this proposal.
These topics would
be featured in a Navigation Toolbar, found on every web page.
Home Page
Every site begins
with a primary introduction page. This page should give focus
to the overall site, and offer links to all major areas and functions.
Links back to the Home Page will be found on every page in the
web site. Appropriate design choices for the Home Page will be
an important part of the development process. The Home Page should
anchor the site and pull its elements together, rather than simply
be a promotional introduction.
Products
Promotional material
for the company's products would be shown, with appropriate links
and options. Links to an Internet Store could be featured here.
(See Additional Functions and Features for an Internet Store
option.)
Support
Technical information,
FAQ's, and manuals for products are shown here. A support form
could be included to report problems and request assistance.
Calendar
The Calendar would
list all current company events, and would keep "expired"
events visible for a set number of days. A special web page interface,
protected with a password, would be available to add, delete,
or modify entries to this Calendar. Calendar events could include
a link to an Event Page describing the activity. A sample Event
Page template and Event Registration form would be included.
Gallery
This section could
display pages of images. (The Gallery could also be used for
documents, sound files, Acrobat PDF files, or other "library"
functions.) A pre-built template would display pictures as thumbnail
images on "section" pages. Hundreds of images could
be supported.
Current Events
This page would
list current events that the company is involved in. For example,
this may list current media coverage. A web page interface would
be used to add or delete items from this page. Links could be
added to each item.
Our Company
This section would
list contact information for the company and staff. Maps and
driving directions would be included. Company history, biographies,
pictures, and links to other pages and/or sites could also be
added.
Links
Links to other
web sites can be an important service for visitors. A web page
interface would be used to add or remove links from this page.
Links would be organized by a topic heading.
In addition to the
Home Page and Navigation Toolbar sections,
three other pages would be included:
Contact Form
This web page
will accept information from a site visitor, and send it as an
Email message to a desired address. The Contact Form is a standard
tool for managing messages from the web site back to the organization.
A single contact form will support a different email address
for each topic area. A web page interface will make management
of email addresses for the contact form possible from any web
browser.
(Contact forms
replace the "mailto" tag, which are seen on many sites.
Although "mailto" tags will be found on the Contact
form itself, it is unfair for a web designer to assume that each
visitor has a configured Email system on their machine.)
Site Map
The Site Map is
a page that contains text-based links to each primary area of
the site. It is a convenient way to navigate around areas of
a web site, and to see a complete overview of the topics that
it presents.
Search Results
A "Search"
field and button will be available on each web page. When pressed,
the entire web site will be searched for a matching text string,
and the results will be displayed on this page as a link.
Along with searching
the entire site, search ranges could be limited to a specific
topic or site area. This would be additional to this proposal.
DOCUMENTATION BINDERS
Site documentation will
include four binders, or "Books". Each book will cover
a distinctive aspect of the web site.
Technology Book
This binder will
document the technologies involved in the construction of the
site. The binder will have sections that detail the programming
and technology used to create the elements of the web site. There
will also be a section about issues such as search engines, meta
tags, non-graphical browsers, handicapped accessibility, and
unique requirements.
Vendor Book
This binder will
document important information about all vendors involved in
hosting the web site, and information about any licensed service
issues. Contact information, connection information, and a overview
of services each vendor provides will be important elements of
this documentation.
Design Book
This binder documents
the graphical elements used in the creation of the web site.
There will be chapters for each aspect of the site's design,
including page layout, color schemes, and copies of the original
art.
Content Book
This binder will
be a compilation of the documents that comprise the content of
the web site. The layout of this binder will mirror the topic
headings of the web site itself.
PROPOSAL PRICING
Per this proposal, an
initial site could be completed for: $8,000.
(Three payments of $2666.66 each)
Payment Schedule:
- The first payment would be made
following the Requirement Analysis phase.
- The second payment would be
made following the completion of the Design Review process.
- The third payment would be made
following the Resolution of Outstanding Issues phase.
SUMMARY
Web sites are not static
objects, and need to reflect the goals and orientations of the
organizations that they serve. It is our intention to present
your company with a compelling presentation that effectively
represents the enterprise to the Internet community.
As part of this representation,
the web site should be a focus for two-way communication. Pages
and content should change to reflect new projects and interests,
and provide mechanisms for both current clients and the general
public to interact with the association.
We can discuss this project at
your convenience.
Please call us at (888) 478-6490.
Last Modified on: 8/6/2001 |
